Over the past several years, English language books have been given increased shelf space in traditionally non-English reading countries. As this trend continues, publishers are searching for more ways to infiltrate these new markets. Ruediger Wischenbart, Principal of Content and Consulting, leads this diverse panel of experts. Together, they identify trends of English reading in relation to the fastest growing market segments.
Speakers include: Pascal Zimmer of Libri Germany, Francoise Dubrouille of the International Booksellers Federation, Esther Allen of Columbia University, and Peter Clifton of Ingram International.
