http://bookbliss.com Books. Authors. Insights. Brought to you by BEA Tue, 14 May 2013 17:18:36 +0000 en-US hourly 1 http://wordpress.org/?v=3.5.1 2006-2010 rob@burstmarketing.com (bookbliss.com) rob@burstmarketing.com (bookbliss.com) 1440 http://bookexpocast.com/wp-images/BookExpoCast10-144.jpg http://bookbliss.com 144 144 The official podcast of BookExpo America bookbliss.com bookbliss.com rob@burstmarketing.com no no http://bookbliss.com/2011/11/09/interview-with-susan-orlean/ http://bookbliss.com/2011/11/09/interview-with-susan-orlean/#comments Wed, 09 Nov 2011 15:00:46 +0000 BEA http://bookexpocast.com/?p=699 Read More...]]> http://bookbliss.com/2011/11/09/interview-with-susan-orlean/feed/ 0 http://bookbliss.com/2011/11/07/interview-with-maureen-johnson/ http://bookbliss.com/2011/11/07/interview-with-maureen-johnson/#comments Mon, 07 Nov 2011 14:54:43 +0000 BEA http://bookexpocast.com/?p=698 Read More...]]> http://bookbliss.com/2011/11/07/interview-with-maureen-johnson/feed/ 0 http://bookbliss.com/2011/11/02/interview-with-kathleen-schmidt/ http://bookbliss.com/2011/11/02/interview-with-kathleen-schmidt/#comments Wed, 02 Nov 2011 18:32:47 +0000 BEA http://bookexpocast.com/?p=697 Read More...]]> http://bookbliss.com/2011/11/02/interview-with-kathleen-schmidt/feed/ 0 http://bookbliss.com/2011/10/31/interview-with-mark-allin/ http://bookbliss.com/2011/10/31/interview-with-mark-allin/#comments Mon, 31 Oct 2011 22:32:58 +0000 BEA http://bookexpocast.com/?p=696 Read More...]]> http://bookbliss.com/2011/10/31/interview-with-mark-allin/feed/ 0 http://bookbliss.com/2011/10/24/interview-with-fauzia-burke/ http://bookbliss.com/2011/10/24/interview-with-fauzia-burke/#comments Mon, 24 Oct 2011 17:10:43 +0000 BEA http://bookexpocast.com/?p=695 Read More...]]> http://bookbliss.com/2011/10/24/interview-with-fauzia-burke/feed/ 0 http://bookbliss.com/2011/10/19/interview-with-kevin-smokler/ http://bookbliss.com/2011/10/19/interview-with-kevin-smokler/#comments Wed, 19 Oct 2011 15:17:01 +0000 BEA http://bookexpocast.com/?p=694 Read More...]]> http://bookbliss.com/2011/10/19/interview-with-kevin-smokler/feed/ 0 http://bookbliss.com/2011/10/17/interview-with-brian-murray/ http://bookbliss.com/2011/10/17/interview-with-brian-murray/#comments Mon, 17 Oct 2011 15:25:45 +0000 BEA http://bookexpocast.com/?p=693 Read More...]]> http://bookbliss.com/2011/10/17/interview-with-brian-murray/feed/ 0 http://bookbliss.com/2011/10/13/interview-with-sarah-wendell/ http://bookbliss.com/2011/10/13/interview-with-sarah-wendell/#comments Thu, 13 Oct 2011 22:02:22 +0000 BEA http://bookexpocast.com/?p=692 Read More...]]> http://bookbliss.com/2011/10/13/interview-with-sarah-wendell/feed/ 0 http://bookbliss.com/2011/10/11/interview-with-melanie-notkin-author-and-founder-savvy-auntie/ http://bookbliss.com/2011/10/11/interview-with-melanie-notkin-author-and-founder-savvy-auntie/#comments Tue, 11 Oct 2011 17:23:17 +0000 BEA http://bookexpocast.com/?p=691 Read More...]]> http://bookbliss.com/2011/10/11/interview-with-melanie-notkin-author-and-founder-savvy-auntie/feed/ 0 http://bookbliss.com/2011/10/05/interview-with-jason-allen-ashlock/ http://bookbliss.com/2011/10/05/interview-with-jason-allen-ashlock/#comments Wed, 05 Oct 2011 14:46:59 +0000 BEA http://bookexpocast.com/?p=690 Read More...]]> http://bookbliss.com/2011/10/05/interview-with-jason-allen-ashlock/feed/ 0 http://bookbliss.com/2011/10/03/interview-with-bradley-graham-and-lissa-muscatine/ http://bookbliss.com/2011/10/03/interview-with-bradley-graham-and-lissa-muscatine/#comments Mon, 03 Oct 2011 18:20:21 +0000 BEA http://bookexpocast.com/?p=689 Read More...]]> http://bookbliss.com/2011/10/03/interview-with-bradley-graham-and-lissa-muscatine/feed/ 0 http://bookbliss.com/2011/09/28/interview-with-david-shanks/ http://bookbliss.com/2011/09/28/interview-with-david-shanks/#comments Wed, 28 Sep 2011 15:57:12 +0000 BEA http://bookexpocast.com/?p=688 Read More...]]> http://bookbliss.com/2011/09/28/interview-with-david-shanks/feed/ 0 http://bookbliss.com/2011/09/26/interview-with-gretchen-rubin/ http://bookbliss.com/2011/09/26/interview-with-gretchen-rubin/#comments Mon, 26 Sep 2011 14:39:50 +0000 BEA http://bookexpocast.com/?p=687 Read More...]]> http://bookbliss.com/2011/09/26/interview-with-gretchen-rubin/feed/ 0 http://bookbliss.com/2011/09/21/interview-with-bob-miller/ http://bookbliss.com/2011/09/21/interview-with-bob-miller/#comments Wed, 21 Sep 2011 17:38:38 +0000 BEA http://bookexpocast.com/?p=686 Read More...]]> http://bookbliss.com/2011/09/21/interview-with-bob-miller/feed/ 0 http://bookbliss.com/2011/09/19/interview-with-richard-nash/ http://bookbliss.com/2011/09/19/interview-with-richard-nash/#comments Mon, 19 Sep 2011 16:56:44 +0000 BEA http://bookexpocast.com/?p=685 Read More...]]> http://bookbliss.com/2011/09/19/interview-with-richard-nash/feed/ 0 http://bookbliss.com/2011/08/18/interview-with-rick-richter/ http://bookbliss.com/2011/08/18/interview-with-rick-richter/#comments Thu, 18 Aug 2011 15:16:03 +0000 BEA http://bookexpocast.com/?p=683 Read More...]]> http://bookbliss.com/2011/08/18/interview-with-rick-richter/feed/ 0 http://bookbliss.com/2011/06/27/aba-closing-plenary-featuring-margaret-atwood/ http://bookbliss.com/2011/06/27/aba-closing-plenary-featuring-margaret-atwood/#comments Mon, 27 Jun 2011 23:37:31 +0000 BEA http://bookexpocast.com/?p=682 Read More...]]> http://bookbliss.com/2011/06/27/aba-closing-plenary-featuring-margaret-atwood/feed/ 0 0:22:03 Margaret Atwood is the Booker Prize-winning author of The Blind Asassin and The Year of the Flood. She is the author of more than forty books — novels, short stories, poetry, literary criticism, social history, and books for children. Atwood’s work[...] Margaret Atwood is the Booker Prize-winning author of The Blind Asassin and The Year of the Flood. She is the author of more than forty books — novels, short stories, poetry, literary criticism, social history, and books for children. Atwood’s work is acclaimed internationally and has been published around the world. At BookExpo America 2011, Atwood capped ABA’s Day of Education with her closing plenary speech. Insights, Video rob@burstmarketing.com no no http://bookbliss.com/2011/06/27/magic-and-myth-for-modern-middle-grade-readers/ http://bookbliss.com/2011/06/27/magic-and-myth-for-modern-middle-grade-readers/#comments Mon, 27 Jun 2011 23:29:57 +0000 BEA http://bookexpocast.com/?p=681 Read More...]]> http://bookbliss.com/2011/06/27/magic-and-myth-for-modern-middle-grade-readers/feed/ 0 0:26:43 This Insight Stage event, “Magic and Myth for Modern Middle-Grade Readers,” featured Carson Ellis, Colin Meloy, and Lauren Oliver. This session was moderated by Jennifer Brown. This Insight Stage event, “Magic and Myth for Modern Middle-Grade Readers,” featured Carson Ellis, Colin Meloy, and Lauren Oliver. This session was moderated by Jennifer Brown. Authors, Children's, Video, Video rob@burstmarketing.com no no http://bookbliss.com/2011/06/27/italian-authors-bucking-the-tide/ http://bookbliss.com/2011/06/27/italian-authors-bucking-the-tide/#comments Mon, 27 Jun 2011 23:23:26 +0000 BEA http://bookexpocast.com/?p=680 Read More...]]> http://bookbliss.com/2011/06/27/italian-authors-bucking-the-tide/feed/ 0 0:24:17 Watch this BEA video podcast for hot trends in Italy, where a great deal of fiction is in translation, and the majority is in English. Hear about Italian author success stories in the US and the new faces of Italian literature coming across the pond[...] Watch this BEA video podcast for hot trends in Italy, where a great deal of fiction is in translation, and the majority is in English. Hear about Italian author success stories in the US and the new faces of Italian literature coming across the pond. This session featured Michael Reynolds, Europa Editions; Maria Leonardi, nottetempo; Paolo Zaninoni, Rizzoli; and Chad Post, University of Rochester, Three Percent. Authors, Insights, Video, Video, Video rob@burstmarketing.com no no http://bookbliss.com/2011/06/27/publishing-in-italy-an-overview/ http://bookbliss.com/2011/06/27/publishing-in-italy-an-overview/#comments Mon, 27 Jun 2011 23:16:03 +0000 BEA http://bookexpocast.com/?p=679 http://bookbliss.com/2011/06/27/publishing-in-italy-an-overview/feed/ 0 0:36:48 A panoramic overview of publishing in Italy and today’s challenges, including the impact of new technologies. A panoramic overview of publishing in Italy and today’s challenges, including the impact of new technologies. Insights, Video rob@burstmarketing.com no no http://bookbliss.com/2011/06/23/insight-stages-jane-lynch/ http://bookbliss.com/2011/06/23/insight-stages-jane-lynch/#comments Thu, 23 Jun 2011 17:31:52 +0000 BEA http://bookexpocast.com/?p=677 Read More...]]> http://bookbliss.com/2011/06/23/insight-stages-jane-lynch/feed/ 0 0:20:52 Jane Lynch is an actress and singer. Lynch has won an Emmy Award and a Golden Globe Award for her role as Sue Sylvester in Glee, and has reached cult icon status for her roles in comedies Best in Show, The 40-Year-Old Virgin and Role Models. Lynch[...] Jane Lynch is an actress and singer. Lynch has won an Emmy Award and a Golden Globe Award for her role as Sue Sylvester in Glee, and has reached cult icon status for her roles in comedies Best in Show, The 40-Year-Old Virgin and Role Models. Lynch’s new book, Happy Accidents, is a memoir about her life as a journey toward happiness. In her funny and honest way, she wants to assure everyone to relax — it will be alright! Non-Fiction, Video rob@burstmarketing.com no no http://bookbliss.com/2011/06/23/insight-stages-jane-fonda/ http://bookbliss.com/2011/06/23/insight-stages-jane-fonda/#comments Thu, 23 Jun 2011 17:20:58 +0000 BEA http://bookexpocast.com/?p=676 Read More...]]> http://bookbliss.com/2011/06/23/insight-stages-jane-fonda/feed/ 0 0:32:22 Jane Fonda is an actress, fitness instructor, entrepreneur, philanthropist and activist. Prime Time is her inspiring new book on love, health, fitness, sex, spirit, and friendship to make the most of all your life. Jane Fonda is an actress, fitness instructor, entrepreneur, philanthropist and activist. Prime Time is her inspiring new book on love, health, fitness, sex, spirit, and friendship to make the most of all your life. Authors, Non-Fiction, Video, Video rob@burstmarketing.com no no http://bookbliss.com/2011/06/20/the-intolerant-gourmet-barbara-kafka/ http://bookbliss.com/2011/06/20/the-intolerant-gourmet-barbara-kafka/#comments Mon, 20 Jun 2011 20:19:25 +0000 BEA http://bookexpocast.com/?p=675 Read More...]]> http://bookbliss.com/2011/06/20/the-intolerant-gourmet-barbara-kafka/feed/ 0 0:18:30 Barbara Kafka is the author of numerous award-winning books, among them Vegetable Love, Roasting: A Simple Art, Party Food, Soup: A Way of Life, and the New York Times bestseller Microwave Gourmet. Vegetable Love was winner of the 2006 IACP award fo[...] Barbara Kafka is the author of numerous award-winning books, among them Vegetable Love, Roasting: A Simple Art, Party Food, Soup: A Way of Life, and the New York Times bestseller Microwave Gourmet. Vegetable Love was winner of the 2006 IACP award for Best Single Subject Cookbook and Barbara was recently honored with the James Beard Foundation lifetime achievement award. In this Insight Stage event, Kafka speaks about her new cookbook, The Intolerant Gourmet: Glorious Food Without Gluten & Lactose, with Corby Kummer, The Atlantic. Audio, Audio, Authors, Non-Fiction rob@burstmarketing.com no no http://bookbliss.com/2011/06/20/paulo-coelho-in-conversation/ http://bookbliss.com/2011/06/20/paulo-coelho-in-conversation/#comments Mon, 20 Jun 2011 20:04:57 +0000 BEA http://bookexpocast.com/?p=674 Read More...]]> http://bookbliss.com/2011/06/20/paulo-coelho-in-conversation/feed/ 0 0:41:06 Paulo Coelho was born in 1947 in the city of Rio de Janeiro. Before dedicating his life completely to literature, he worked as theatre director and actor, lyricist and journalist. In 1986, Coelho did the pilgrimage to Saint James of Compostella, an [...] Paulo Coelho was born in 1947 in the city of Rio de Janeiro. Before dedicating his life completely to literature, he worked as theatre director and actor, lyricist and journalist. In 1986, Coelho did the pilgrimage to Saint James of Compostella, an experience later to be documented in his book The Pilgrimage. In the following year, Coelho published The Alchemist. His new book is titled The Aleph. In this Insight Stage event Coelho joined the BEA crowd, although intermittently, via Skype. He was joined by Mike Masnick. Audio, Audio, Authors rob@burstmarketing.com no no http://bookbliss.com/2011/06/20/dear-bully/ http://bookbliss.com/2011/06/20/dear-bully/#comments Mon, 20 Jun 2011 19:44:55 +0000 BEA http://bookexpocast.com/?p=673 Read More...]]> http://bookbliss.com/2011/06/20/dear-bully/feed/ 1 0:39:02 This Insight Stage event, “Dear Bully,” featured authors Ellen Hopkins, Perfect; Megan Kelley Hall; Mo Willems, Hooray for Amanda and Her Alligator!; and Maryrose Wood, The Poison Diaries: Nightshade. This Insight Stage event, “Dear Bully,” featured authors Ellen Hopkins, Perfect; Megan Kelley Hall; Mo Willems, Hooray for Amanda and Her Alligator!; and Maryrose Wood, The Poison Diaries: Nightshade. Audio, Audio, Authors, Non-Fiction rob@burstmarketing.com no no http://bookbliss.com/2011/06/20/the-education-debate/ http://bookbliss.com/2011/06/20/the-education-debate/#comments Mon, 20 Jun 2011 18:34:01 +0000 BEA http://bookexpocast.com/?p=672 Read More...]]> http://bookbliss.com/2011/06/20/the-education-debate/feed/ 0 0:42:11 In this Insight Stage event Joel Klein, former Chancellor of the New York City Department of Education, is joined by Dr. Steve Perry, CNN Education correspondent and author of the new book Push Has Come to Shove. In this Insight Stage event Joel Klein, former Chancellor of the New York City Department of Education, is joined by Dr. Steve Perry, CNN Education correspondent and author of the new book Push Has Come to Shove. Audio, Insights rob@burstmarketing.com no no http://bookbliss.com/2011/06/20/the-arc-of-publishing/ http://bookbliss.com/2011/06/20/the-arc-of-publishing/#comments Mon, 20 Jun 2011 17:58:34 +0000 BEA http://bookexpocast.com/?p=671 Read More...]]> http://bookbliss.com/2011/06/20/the-arc-of-publishing/feed/ 0 0:51:54 In this podcast episode Copyright Clearance Center’s Skott Klebe reviews the characteristics of market disruption, and discusses how they apply in the changing world of eBook publishing, with special attention to the author-direct publishing m[...] In this podcast episode Copyright Clearance Center’s Skott Klebe reviews the characteristics of market disruption, and discusses how they apply in the changing world of eBook publishing, with special attention to the author-direct publishing model currently gaining attention on the Kindle and Nook. Audio, Insights rob@burstmarketing.com no no http://bookbliss.com/2011/06/20/in-memoriam-clarence-clemons/ http://bookbliss.com/2011/06/20/in-memoriam-clarence-clemons/#comments Mon, 20 Jun 2011 17:37:09 +0000 BEA http://bookexpocast.com/?p=670 Read More...]]> http://bookbliss.com/2011/06/20/in-memoriam-clarence-clemons/feed/ 0 0:24:40 In honor of Clarence Clemons, who died Saturday of complications from a stroke he suffered last weekend, we are re-distributing this 2009 podcast. The BookExpo America 2009 Opening Night Keynote featured Clemons, famed saxophonist for Bruce Springst[...] In honor of Clarence Clemons, who died Saturday of complications from a stroke he suffered last weekend, we are re-distributing this 2009 podcast. The BookExpo America 2009 Opening Night Keynote featured Clemons, famed saxophonist for Bruce Springsteen’s E-Street Band, along with Aerosmith frontman Steven Tyler. In this video from the event, Clemons discussed his memoir Big Man: Real Life & Tall Tales. He was joined on stage by the book’s co-author Don Reo and interviewer Chuck Klosterman. On behalf of BookExpo America and booksellers and bookbuyers everywhere, Clarence Clemons’s words and music will be missed. rob@burstmarketing.com no no http://bookbliss.com/2011/06/15/an-author-heading-out-on-his-own/ http://bookbliss.com/2011/06/15/an-author-heading-out-on-his-own/#comments Wed, 15 Jun 2011 23:51:07 +0000 BEA http://bookexpocast.com/?p=669 Read More...]]> http://bookbliss.com/2011/06/15/an-author-heading-out-on-his-own/feed/ 0 0:14:40 Barry Eisler, who has published his thrillers for nearly a decade with two of the biggest houses in town, just turned down half-a-million dollars for a 2-book deal to self-publish. In a 1-on-1 conversation with Mike Shatzkin, Eisler explains the fin[...] Barry Eisler, who has published his thrillers for nearly a decade with two of the biggest houses in town, just turned down half-a-million dollars for a 2-book deal to self-publish. In a 1-on-1 conversation with Mike Shatzkin, Eisler explains the financial logic behind his decision and answers a series of other questions. Is he giving up print or doing it another way? What’s his plan for selling translation rights? Without a publisher, how will he let his fans know about his new books when they arrive? And, most important, does he see himself as an outlier or as the avant garde of what will be a trend of established authors walking away from big advances in favor of doing it on their own? Audio, Insights rob@burstmarketing.com no no http://bookbliss.com/2011/06/15/book-stunts/ http://bookbliss.com/2011/06/15/book-stunts/#comments Wed, 15 Jun 2011 23:46:28 +0000 BEA http://bookexpocast.com/?p=668 Read More...]]> http://bookbliss.com/2011/06/15/book-stunts/feed/ 0 1:02:44 Traditional book marketing routinely falls on deaf ears. As readers become increasingly jaded to conventional book promotion, publishers and authors are devising stunts to get the attention for their books in an increasingly crowded marketplace. Thi[...] Traditional book marketing routinely falls on deaf ears. As readers become increasingly jaded to conventional book promotion, publishers and authors are devising stunts to get the attention for their books in an increasingly crowded marketplace. This panel looks at some of the best and most unusual examples from around the world and talks about what worked, what didn’t, and why. This event was moderated by Ed Nawotka, Editor-in-Chief, Publishing Perspectives. Audio, Insights rob@burstmarketing.com no no http://bookbliss.com/2011/06/15/book-producing/ http://bookbliss.com/2011/06/15/book-producing/#comments Wed, 15 Jun 2011 23:43:26 +0000 BEA http://bookexpocast.com/?p=667 Read More...]]> http://bookbliss.com/2011/06/15/book-producing/feed/ 0 1:02:27 The ranks of book producers, also known as packagers or developers, have always been filled with veterans of publishing houses. Today, as publishing is evolving in the digital age, book producing is also evolving. This panel explores the exciting[...] The ranks of book producers, also known as packagers or developers, have always been filled with veterans of publishing houses. Today, as publishing is evolving in the digital age, book producing is also evolving. This panel explores the exciting ways in which book producing provides people with a wide array of interests and expertise to carry on independently. Topics include a range of business models for book producers today; editorial development and authorship; the changing role of publishers; the expanding population of distribution partners and avenues; e-books, apps and entertainment; and the interplay between print and digital platforms. This event was moderated by Susan Knopf, President, Scout Books & Media Inc. Knopf was joined by Mel Parker, President, Mel Parker Books; Lena Tabori, Publisher, Welcome Books; and Sara Shandler, VP & Editorial Director of Books, Alloy Entertainment. Audio, Insights rob@burstmarketing.com no no http://bookbliss.com/2011/06/15/seven-years-of-google-books/ http://bookbliss.com/2011/06/15/seven-years-of-google-books/#comments Wed, 15 Jun 2011 23:26:54 +0000 BEA http://bookexpocast.com/?p=666 Read More...]]> http://bookbliss.com/2011/06/15/seven-years-of-google-books/feed/ 0 1:05:23 Since setting out in 2004 to bring the world’s literary treasures online, the Google Books team has indexed more than 2 million books from publisher partners around the world. With Google Books, millions of users search through trillions of words in[...] Since setting out in 2004 to bring the world’s literary treasures online, the Google Books team has indexed more than 2 million books from publisher partners around the world. With Google Books, millions of users search through trillions of words in milliseconds to find just the book they were looking for and the retailers that sell it. What started out with one makeshift scanner and a dream has become a large-scale operation that delivers a free promotional tool for more than 35,000 publishers around the world. Listen in to find out what’s next for the Google Books Partner Program, Google Books search and Google eBooks. James Crawford, director, engineering, Google Books, presented this session. Audio, Insights rob@burstmarketing.com no no http://bookbliss.com/2011/06/15/the-three-rs-of-google-ebooks/ http://bookbliss.com/2011/06/15/the-three-rs-of-google-ebooks/#comments Wed, 15 Jun 2011 23:23:07 +0000 BEA http://bookexpocast.com/?p=665 Read More...]]> http://bookbliss.com/2011/06/15/the-three-rs-of-google-ebooks/feed/ 0 0:53:27 Nearly six months since launch, hundreds of thousands of Google eBooks are being merchandised through the Google eBookstore, the Android Market and on the websites of more than 200 partner bookstores across the U.S. More than two million Google eBoo[...] Nearly six months since launch, hundreds of thousands of Google eBooks are being merchandised through the Google eBookstore, the Android Market and on the websites of more than 200 partner bookstores across the U.S. More than two million Google eBooks are available for free driving trial and excitement for digital reading in the cloud. But on what devices are people reading? What genres are most popular? Which cities have the most avid e-reading populations? Listen to this podcast episode and find out all this and more. Scott Dougall, director, product management, Google Books, presented this session. Audio, Insights rob@burstmarketing.com no no http://bookbliss.com/2011/06/13/the-great-readalike/ http://bookbliss.com/2011/06/13/the-great-readalike/#comments Tue, 14 Jun 2011 03:47:24 +0000 BEA http://bookexpocast.com/?p=664 Read More...]]> http://bookbliss.com/2011/06/13/the-great-readalike/feed/ 3 0:52:48 Ranging from Scandanavian noir and vampires, to paranormal science fiction and tea party-versus Obama-party political discourse, hear from a panel of librarians who will tell you what books you’ll love, based on what you already like! Hosted by Wil[...] Ranging from Scandanavian noir and vampires, to paranormal science fiction and tea party-versus Obama-party political discourse, hear from a panel of librarians who will tell you what books you’ll love, based on what you already like! Hosted by Wilda Williams of Library Journal, the esteemed panel of librarians include: Stephanie Chase, Head of Programming and Outreach for the Central Library of the Multnomah County Library; Kaite M. Stover, Readers’ Services Manager for Kansas City Public Library; Lesa Holstine, Velma Teague Branch Library Manager; Shayera Tangri, branch manager at the Porter Ranch Branch of the Los Angeles Public Library system; and Robin Beerbower, on the staff at Salem Public Library (Oregon) for 37 years. Audio, Insights rob@burstmarketing.com no no http://bookbliss.com/2011/06/13/gowalla-where/ http://bookbliss.com/2011/06/13/gowalla-where/#comments Tue, 14 Jun 2011 03:38:59 +0000 BEA http://bookexpocast.com/?p=663 Read More...]]> http://bookbliss.com/2011/06/13/gowalla-where/feed/ 0 0:32:58 Social media platforms are quickly becoming the defining architecture of many businesses and industries, including the book industry. Which is why publishers, retailers, librarians and everyone in between should possess a fundamental understanding o[...] Social media platforms are quickly becoming the defining architecture of many businesses and industries, including the book industry. Which is why publishers, retailers, librarians and everyone in between should possess a fundamental understanding of these community building tools, especially the frequently overlooked and misunderstood location-based and niche platforms. What do you know about Foursquare? Gowalla? Instagram? Scvngr? Tagwhat? This session, led by Kelly Leonard, was edifying for both neophytes and experts. Audio, Insights rob@burstmarketing.com no no http://bookbliss.com/2011/06/13/you-bought-your-ebook-where/ http://bookbliss.com/2011/06/13/you-bought-your-ebook-where/#comments Tue, 14 Jun 2011 03:32:07 +0000 BEA http://bookexpocast.com/?p=662 Read More...]]> http://bookbliss.com/2011/06/13/you-bought-your-ebook-where/feed/ 0 0:48:02 Michael Norris presents new findings from Simba Information’s renowned Trade E-Book Publishing2011 report to explore the complicated relationship between physical bookstores and digital products that long predates Google eBooks. With unbiased, comp[...] Michael Norris presents new findings from Simba Information’s renowned Trade E-Book Publishing2011 report to explore the complicated relationship between physical bookstores and digital products that long predates Google eBooks. With unbiased, completely independent analysis of the e-book market and the modern consumer, this research will undo common misunderstandings and answer critical questions: What role is Google eBooks going to play in the life of independent bookstores? What can be learned from the earlier blunders of chain bookstores and e-reader manufacturers? And finally: Does the future of books depend on getting this odd couple relationship right? Audio, Insights rob@burstmarketing.com no no http://bookbliss.com/2011/06/13/the-arrow-system/ http://bookbliss.com/2011/06/13/the-arrow-system/#comments Tue, 14 Jun 2011 03:27:51 +0000 BEA http://bookexpocast.com/?p=661 Read More...]]> http://bookbliss.com/2011/06/13/the-arrow-system/feed/ 0 0:39:08 ARROW (Accessible Registries of Rights Information and Orphan Works) is a system – developed by a European consortium coordinated by AIE – to help libraries with the identification of rights status and rights holders in digital library programs. The[...] ARROW (Accessible Registries of Rights Information and Orphan Works) is a system – developed by a European consortium coordinated by AIE – to help libraries with the identification of rights status and rights holders in digital library programs. The system is based on a pro-active search of rights holders for works eligible for inclusion in any digitization program, and indirectly is a tool for the identification of orphan works, in circumstances in which other relevant information may not be available. Listen in as speakers Piero Attanasio, AIE, mEDRA, and Michael Healy, The Book Rights Registry, discuss the Arrow approach and compare the US experience in the same field. This discussion was moderated by Chris Kenneally, Copyright Clearance Center and BeyondTheBook.com. Audio, Insights rob@burstmarketing.com no no http://bookbliss.com/2011/06/13/advanced-facebook/ http://bookbliss.com/2011/06/13/advanced-facebook/#comments Tue, 14 Jun 2011 03:22:00 +0000 BEA http://bookexpocast.com/?p=660 Read More...]]> http://bookbliss.com/2011/06/13/advanced-facebook/feed/ 0 1:26:42 As traditional media outlets for authors and books shrink, social media and Facebook, in particular, is providing bold new promotional opportunities. In this podcast episode author and former publishing executive Cindy Ratzlaff shares case studies,[...] As traditional media outlets for authors and books shrink, social media and Facebook, in particular, is providing bold new promotional opportunities. In this podcast episode author and former publishing executive Cindy Ratzlaff shares case studies, tools, applications and cross platform strategies for turning a Facebook fan page into a buzz generating, sales driving, marketing tool for authors and publishers. She shares details of which apps facilitate live author chat broadcasts right from Facebook, gives examples on best practices for book sales directly from Facebook, shares approved third party applications for creating launch week contests, and gives tips to help authors and publishers create their own free videos to post to their Facebook Wall. She explains the Facebook EdgeRank system and why it’s essential to use media rich content throughout the campaign, as well as offers detailed strategies for ideal posting times to garner the highest fan interactions. Audio, Insights rob@burstmarketing.com no no http://bookbliss.com/2011/06/11/new-and-evolving-publishing-models/ http://bookbliss.com/2011/06/11/new-and-evolving-publishing-models/#comments Sat, 11 Jun 2011 16:49:11 +0000 BEA http://bookexpocast.com/?p=659 Read More...]]> http://bookbliss.com/2011/06/11/new-and-evolving-publishing-models/feed/ 0 1:02:34 With authors beginning to choose DIY channels over publishers, agents choosing to create and provide new DIY services for their clients, and former publisher types creating a host of new publishing paradigms and intermediary services, we are witness[...] With authors beginning to choose DIY channels over publishers, agents choosing to create and provide new DIY services for their clients, and former publisher types creating a host of new publishing paradigms and intermediary services, we are witnessing the creation of new and robust publishing models along with value propositions that are changing loyalties, royalties and the balance of traditional power. Listen in to hear directly from some of these trail-blazing change-agents as they share their experience of crafting and implementing new publishing models and how they have adjusted their models to keep them vibrant. Brian O’Leary, Principal, Magellan Media Consulting Partners, moderated this discussion. O’Leary was joined by Jeff Sharp, President, Open Road Media; Lou Aronica, Co-founder, The Story Plant; Laura Rennert, Senior Agent, Andrea Brown Literary Agency; and Richard Nash, Founder, Cursor. Audio, Insights rob@burstmarketing.com no no http://bookbliss.com/2011/06/11/digital-marketing-campaigns/ http://bookbliss.com/2011/06/11/digital-marketing-campaigns/#comments Sat, 11 Jun 2011 16:44:00 +0000 BEA http://bookexpocast.com/?p=658 Read More...]]> http://bookbliss.com/2011/06/11/digital-marketing-campaigns/feed/ 0 1:00:42 Publishers have many choices when it comes to marketing authors, promoting frontlist and backlist as well as listening to readers. In this podcast episode experts in digital marketing campaigns share their experiences and valuable insights into how [...] Publishers have many choices when it comes to marketing authors, promoting frontlist and backlist as well as listening to readers. In this podcast episode experts in digital marketing campaigns share their experiences and valuable insights into how to maximize budget dollars, engage readers and drive sales. Insight on best practices on how to integrate and improve traditional publicity results by listening, responding and sharing on social media was shared. Event participants included Fauzia Burke, Kathleen Matthews Schmidt, and Cindy Ratzlaff. The panel was moderated by Sally Dedecker. Audio, Insights rob@burstmarketing.com no no http://bookbliss.com/2011/06/11/advanced-twitter/ http://bookbliss.com/2011/06/11/advanced-twitter/#comments Sat, 11 Jun 2011 16:36:56 +0000 BEA http://bookexpocast.com/?p=657 Read More...]]> http://bookbliss.com/2011/06/11/advanced-twitter/feed/ 1 0:58:26 The once reliable methods of promotion (reviews, interviews), while still viable, are no longer the centerpieces of a book publicity campaign. Between social media, blog tours, and book trailers, it may seem overwhelming trying to navigate the right[...] The once reliable methods of promotion (reviews, interviews), while still viable, are no longer the centerpieces of a book publicity campaign. Between social media, blog tours, and book trailers, it may seem overwhelming trying to navigate the right plan for authors and publishers. This presentation by Kathleen Matthews Schmidt highlights key points that will serve as a roadmap for navigating Twitter in the digital landscape for the publishing industry. Audio, Insights rob@burstmarketing.com no no http://bookbliss.com/2011/06/08/the-making-of-an-enhanced-ebook/ http://bookbliss.com/2011/06/08/the-making-of-an-enhanced-ebook/#comments Thu, 09 Jun 2011 04:35:04 +0000 BEA http://bookexpocast.com/?p=656 Read More...]]> http://bookbliss.com/2011/06/08/the-making-of-an-enhanced-ebook/feed/ 0 0:57:38 Listen in to the Open Road team as they discuss the creation of the enhanced version of James Gleick’s Chaos: Making a New Science. Director of Digital Entertainment Danny Monico, Managing Editor Andrea Colvin, and Interactive Producer Pablo D[...] Listen in to the Open Road team as they discuss the creation of the enhanced version of James Gleick’s Chaos: Making a New Science. Director of Digital Entertainment Danny Monico, Managing Editor Andrea Colvin, and Interactive Producer Pablo Defendini walk you through the entire process of updating this classic for the digital century—from concept development with the author, through production for the motion graphics and video, to the final product, The Open Road team will take you through Chaos, from soup to nuts Audio, Insights rob@burstmarketing.com no no http://bookbliss.com/2011/06/08/the-e-book-era-is-now/ http://bookbliss.com/2011/06/08/the-e-book-era-is-now/#comments Thu, 09 Jun 2011 04:26:27 +0000 BEA http://bookexpocast.com/?p=655 Read More...]]> http://bookbliss.com/2011/06/08/the-e-book-era-is-now/feed/ 0 0:53:02 The role of traditional print books as the chief means of accessing content is changing, along with the traditional publishing model. With much of the book industry hard at work developing and implementing digital strategies, knowing what is moving [...] The role of traditional print books as the chief means of accessing content is changing, along with the traditional publishing model. With much of the book industry hard at work developing and implementing digital strategies, knowing what is moving consumers to transition to go digital is essential to a sound strategy. What factors shape their attitudes toward digital content and purchasing decisions? During this podcast episode, Kelly Gallagher, Bowker’s PubTrack™ Consumer, and Angela Bole, BISG, share new data from the Book Industry Study Group’s on-going research projects: Consumer Attitudes Toward E-Book Reading and Student Attitudes Toward Content in Higher Education. Along the way, they examine, for the first time in a single presentation, both student and general consumer e-book buying behaviors and preferences. The session also provides insight into where the e-book market is heading. Audio, Insights rob@burstmarketing.com no no http://bookbliss.com/2011/06/08/a-world-gone-mobile/ http://bookbliss.com/2011/06/08/a-world-gone-mobile/#comments Thu, 09 Jun 2011 04:20:58 +0000 BEA http://bookexpocast.com/?p=654 Read More...]]> http://bookbliss.com/2011/06/08/a-world-gone-mobile/feed/ 0 1:00:37 Consumers are seeing and tapping into more and more mobile 2D barcodes, in magazines, on billboards, and on product packaging. What should publishers be doing with these codes? When is a generic QR code best used and when should more sophisticated 2[...] Consumers are seeing and tapping into more and more mobile 2D barcodes, in magazines, on billboards, and on product packaging. What should publishers be doing with these codes? When is a generic QR code best used and when should more sophisticated 2D barcodes be employed? What can be tracked when a consumer scans one of these codes? When do you have a 2D code link to a website and when do you send a text message or video? In this high energy session, Chuck Martin, author of The Third Screen: Marketing to Your Customers in a World Gone Mobile, addresses these and other relevant mobile-related issues and provides practical strategies and tactics for publishers on how to best use these codes. He provides insight, including how industry innovators are using mobile and 2D barcodes, along with tips and guidance for the publishing world of 2D, both for today and tomorrow. Audio, Insights rob@burstmarketing.com no no http://bookbliss.com/2011/06/08/scaling-enhanced-e-book-production/ http://bookbliss.com/2011/06/08/scaling-enhanced-e-book-production/#comments Thu, 09 Jun 2011 04:14:42 +0000 BEA http://bookexpocast.com/?p=653 Read More...]]> http://bookbliss.com/2011/06/08/scaling-enhanced-e-book-production/feed/ 0 1:00:23 As the market for tablet devices and dedicated e-readers rapidly evolves, publishers are facing new opportunities and demand for enhanced e-books. But what is the most efficient way for independent publishers to navigate the many logistical hurdles [...] As the market for tablet devices and dedicated e-readers rapidly evolves, publishers are facing new opportunities and demand for enhanced e-books. But what is the most efficient way for independent publishers to navigate the many logistical hurdles involved – from securing and managing rights, to engaging with technical and creative specialists, and finding the right digital distribution partners? When does it make sense to engage outside contractors, and when to build the books in-house? This panel of experts, moderated by journalist, professor and digital strategy consultant Charlotte Abbott, share some models that are currently in play, and guiding principles for indie houses positioning themselves for the future. Audio, Insights rob@burstmarketing.com no no http://bookbliss.com/2011/06/08/cross-platform-mobile-publishing/ http://bookbliss.com/2011/06/08/cross-platform-mobile-publishing/#comments Thu, 09 Jun 2011 04:07:37 +0000 BEA http://bookexpocast.com/?p=652 Read More...]]> http://bookbliss.com/2011/06/08/cross-platform-mobile-publishing/feed/ 0 0:53:47 The landscape is rapidly changing. 2009 was Apple’s year. 2010 was Google’s year. What’s next? Today, it’s not enough to develop an app for Apple. It would be like only selling your title on Amazon. Publishers can achieve a [...] The landscape is rapidly changing. 2009 was Apple’s year. 2010 was Google’s year. What’s next? Today, it’s not enough to develop an app for Apple. It would be like only selling your title on Amazon. Publishers can achieve a diverse hedge in mobile by thinking in terms of series, brands and platforms. Until recently, mobile was largely used as a marketing tool for print publishers. Now, apps are generating real revenue for those publishers that are nimble and understand the market and some of its rules and guidelines. Mobile technology allows publishers to go beyond an enhanced reading experience and adapt their content to create a true user experience. By thinking in terms of multimedia content, publishers can leverage their assets to take advantage of the capabilities of today’s devices and the strengths of mobile: personalization, customization, social networking tools, and features. This podcast episode features Chris McKenney and Sanj Kharbanda. Audio, Insights rob@burstmarketing.com no no http://bookbliss.com/2011/06/08/2011-bea-middle-grade-editors-buzz/ http://bookbliss.com/2011/06/08/2011-bea-middle-grade-editors-buzz/#comments Wed, 08 Jun 2011 07:24:50 +0000 BEA http://bookexpocast.com/?p=650 Read More...]]> http://bookbliss.com/2011/06/08/2011-bea-middle-grade-editors-buzz/feed/ 0 0:59:05 Insightful and passionate, this intimate editorial exchange will provide you with an editor’s perspective on some of the Fall’s new Middle School discoveries and potential breakouts. This video features Liesa Abrams, Executive Editor, Simon & S[...] Insightful and passionate, this intimate editorial exchange will provide you with an editor’s perspective on some of the Fall’s new Middle School discoveries and potential breakouts. This video features Liesa Abrams, Executive Editor, Simon & Schuster Children’s Publishing with Lisa McMann’s The Unwanteds; Donna Bray, VP & Co-Publisher, Balzer + Bray with Colin Meloy’s Wildwood; Lisa A. Sandell, Executive Editor, Scholastic Press with Matthew Kirby’s Icefall; Jennifer Besser, VP and Publisher, G.P. Putnam’s Sons Books for Young Readers with Maile Meloy’s Apothecary; and Jim Thomas, Editorial Dir., Random House Children’s Books with N.D. Wilson’s The Ashtown Burials #1: The Dragons Tooth. Insights, Video rob@burstmarketing.com no no http://bookbliss.com/2011/06/08/the-digital-market-and-the-ya-audience/ http://bookbliss.com/2011/06/08/the-digital-market-and-the-ya-audience/#comments Wed, 08 Jun 2011 07:20:26 +0000 BEA http://bookexpocast.com/?p=651 Read More...]]> http://bookbliss.com/2011/06/08/the-digital-market-and-the-ya-audience/feed/ 0 0:56:07 The recently released Bowker/PubTrack survey tells us that there is a correlation between the YA audience’s use of social media and their consumption of digital books. Listen in to a discussion exploring how booksellers can leverage this info[...] The recently released Bowker/PubTrack survey tells us that there is a correlation between the YA audience’s use of social media and their consumption of digital books. Listen in to a discussion exploring how booksellers can leverage this information to connect with their YA customers. This session featured Jacob Lewis, Figment.com; Meghan Dietsche Goel, BookPeople; and David Levithan, Executive Editorial Director, Scholastic. The moderator was Kristen McLean, Consultant to the ABC Children’s Group at ABA. Audio, Insights rob@burstmarketing.com no no http://bookbliss.com/2011/06/08/why-e-books-in-spanish-in-the-us/ http://bookbliss.com/2011/06/08/why-e-books-in-spanish-in-the-us/#comments Wed, 08 Jun 2011 07:13:26 +0000 BEA http://bookexpocast.com/?p=649 Read More...]]> http://bookbliss.com/2011/06/08/why-e-books-in-spanish-in-the-us/feed/ 0 1:16:08 America Reads Spanish, together with Publishing Perspectives, organized a panel of book industry leaders to discuss “Why e-books in Spanish in the US and how to make them available to readers” during Book Expo America 2011. Moderating th[...] America Reads Spanish, together with Publishing Perspectives, organized a panel of book industry leaders to discuss “Why e-books in Spanish in the US and how to make them available to readers” during Book Expo America 2011. Moderating the panel was Ed Nawotka, Editor in Chief of Publishing Perspectives. Joining Nawotka were Patricia Arancibia, Manager, International Content – Digital Products, Barnes & Noble; Jason Baumann, Coordinator of World Languages and Collection Assessment, The New York Public Library; Peter Brantley, Director of Bookserver, Internet Archive; Angela Carreño, Head of Collection Development at the New York University; Arantza Larrauri, CEO, Libranda; Silvia Matute, Director, General Books Division, Santillana USA Publishing; and Arantxa Mellado, CEO, Ediciona. Audio, Insights rob@burstmarketing.com no no http://bookbliss.com/2011/06/06/2011-thursday-adult-breakfast-erik-larson/ http://bookbliss.com/2011/06/06/2011-thursday-adult-breakfast-erik-larson/#comments Tue, 07 Jun 2011 05:17:11 +0000 BEA http://bookexpocast.com/?p=648 Read More...]]> http://bookbliss.com/2011/06/06/2011-thursday-adult-breakfast-erik-larson/feed/ 0 0:17:28 The 2011 BEA Thursday Adult Author Breakfast features today’s leading and most notable authors discussing their new work and the personal and professional experiences which have shaped and defined their careers. This video features Erik Larson whos[...] The 2011 BEA Thursday Adult Author Breakfast features today’s leading and most notable authors discussing their new work and the personal and professional experiences which have shaped and defined their careers. This video features Erik Larson whose The Devil in the White City became a #1 New York Times nonfiction bestseller in both hardcover and paper, and remained on the paperback list for three years. It won an Edgar Award for nonfiction crime writing, and was a finalist for a National Book Award. Larson also wrote Isaac’s Storm, which was published in 1999, and his newest book In the Garden of Beasts: Love, Terror, and an American Family in Hitler’s Berlin. Authors, Video, Video rob@burstmarketing.com no no